  The BBC will be selling classic episodes of Doctor Who and Red Dwarf to view on mobile cell phones. BBC Worldwide, the commercial department of the BBC has teamed with ROK Player, a mobile phone content firm to sell special multimedia memory cards (digital video chips or DVC) which can be played on compatible phones.
 For £17, the ROK Player web site, Choices video outlets, and Nokia stores will sell a DVC with a special Doctor Who story and three episodes of Red Dwarf. Also to be offered will be music videos, shorts, and films such as Wallace and Gromit, Pink Floyd, and The Shawshank Redemption.
The BBC will kick it off this new product line initially with the 90 minute 1983 Doctor Who story, "The Five Doctors". The Red Dwarf episodes include "Maroon" (series 3), "Quarantine" (series 5), and "Cassandra" (series 8).
"BBC programmes are among the best in the world and are hugely popular. We want to give fans the opportunity to watch their favourite shows wherever they are. With ROK Player, the mobile phone is now an affordable portable media player." Said Jonathan Kendrick, Chairman and CEO of ROK Entertainment.
ROK Player is working with BBC Worldwide to extend its portfolio of classic BBC TV episodes over the coming months.
The DVC cards will not be available in the US at this time.
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I am not surprised that this new product will not be marketed in the US. General speaking, video on mobile phones seem to be more popular in other countries such as Japan than it is in the US. It is said this is due to the fact that people in counties where the population generally uses mass transit systems more tend to use their phones for more than just talking (i.e such as when commuting on trains and buses).
Now, I can understand watching movies on mobile devices that have slighter larger screens than the average mobile cell phone... Devices perhaps such as the Nokia Ngage (which is one of the devices compatible with these new cards)... but for the average small mobile screen, I just can't imagine watching 90 minutes of Doctor Who or anything else on it for that length of time... Personally, I can see myself watching it on a device such as a Sony PSP, which I already encode video for and watch on it, or perhaps on an iPod (such as the often rumoured video iPod) where you can plug it into a full size television or monitor to view it (as you currently can with digital photos), but can't imagine watching anything more than 4 or 5 minutes on my tiny cell phone LCD.
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...I AM The Doctor, whether you like it or not!