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     Network Ten continues its full court press on Torchwood    
     Author:  DarthSkeptical
     Dated:  Thursday, June 28 2007 @ 07:40 PM EDT
     Viewed:  1,610 times  
    TorchwoodAs reported earlier, initial results of Torchwood's debut on Australia's Network Ten has rated well among viewers—even though it's scheduled opposite Battlestar Galactica on pay TV. This has in part been aided by press coverage which, with the odd exception, has been more interested in writing about the Doctor Who, Russell T. Davies, or socially progressive connections, than in submitting reviews about the series on its own merits.

    But surely some of the initial success of the programme has been because of Ten's own initial support of the show. Not only have Ten financed an aggressive print and television ad campaign—which has employed Eve Myles and John Barrowman in new material—but the Torchwood website there is bigger than, say, the current size of the Canadian Broadcasting Company's Doctor Who website. In addition to hosting all the Torchwood Declassified episodes, it's been generating its own unique content.

    Top on that list are a couple of fresh interviews with cast members Eve Myles and Naoko Mori.

    Meanwhile, the first week of broadcast attracted print coverage of John Barrowman as well as Eve Myles. (Be warned, though, that the Eve Myles interview vaguely spoils elements of Series 2.)

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  • Network Ten continues its full court press on Torchwood | 1 comments | Create New Account
    The following comments are owned by whomever posted them. This site is not responsible for what they say.
    Network Ten continues its full court press on Torchwood
    Authored by: lucas on Saturday, June 30 2007 @ 04:50 AM EDT
    To be fair, I'd say that most of the reviews for episode 1 that I read here in
    the Sydney newspapers did also praise the content of the episode on its
    merits, in addition to talking about Who, RTD, and John Barrowman's

    But, remembering back, I also quite liked Ep 1 and then started to go right off
    the series as it progressed. It will be interesting to see how the reviews and
    ratings hold up as the weeks progress.

    Certainly though, Ten has done everything it could to make Torchwood a
    success. It will be an interesting case-study, because on one hand English
    drama is virtually unheard of on Ten (or any other Australian commercial
    network apart from the Seven Network), but on the other hand Torchwood is
    a blending of the two types of programming Ten has really developed its
    profile around over the past 10 - 15 years: "young sexy" soap/dramas
    (Melrose, OC etc etc), and "spooky" dramas (X Files, Supernatural, Medium).